Well Bike Radar Live is finished and what a great weekend it was! Beautiful weather, friendly people, lots of bike porn and organised to perfection. Bike radar and events like this give us a great opportunity to interact with the cycling community and show off some of our exclusive brands – BMC, Viva, Fuji, and Pinnacle. So what does it take to get to one of these events?
Load up 4 large vans with 50 bikes, work stands, tools, chairs, ezy ups, flags, leaflets, catalogues, catalogue stands, bike stands, portable fridge, BBQ, camping equipment, food, water, 10 staff and a couple of weeks/months of getting it all together and that’s the tip of the logistical nightmare! Lucky for us it was only a 45 minute drive from our head office in Gatwick to Brands Hatch. We did one load of ‘stuff’ on Thursday and left it overnight. Then early Friday morning all four of the Evans vans were driven down full to the brim . Our friends Toby, Lizzi, and Philip from BMC turned up with their massive rig from Switzerland and Damien from Fuji brought yet another van down from up North! With the sun beating down we started the task of getting all the stands up and bikes built to be ready for the stand. After most of the day setting up we finished at approx 5pm, we then took a trip to the supermarket and after a fairly heafty receipt printed out it was back to Brands Hatch to get the BBQ on and a few cold beers!
Saturday and Sunday were the easy days – meeting people, getting people out on bikes, giving away a ton of free swag, and having a great time in the sun! At Bike Radar live there is so much stuff going on – dirt jumping, road races, bike demos, heaps of bikes to look at, bands, dual slalom racing so our days were kept busy. Saturday night proved to be great one with Roger Rinderknecht from BMC taking a well deserved second place in the dual slalom!
The demo paddock closed on Sunday at 4pm and we all took on the task of fitting everything else back into the vans and getting home. With 12 very tired and sunburnt staff we put out heads down and rammed it all in (I think the prospect of a nice shower and bed at home spurred us on). The vans all arrived at our head office in Gatwick on Monday morning and everything had to come out of them, get put away and 50 bikes still need to be cleaned! All in all a fantastic weekend but I don’t want to pack another van for a while!
Thanks to the whole crew: Webby, Neil, Kaspar, Johnny, Liam, Andy, Nick, Will, Balint, Dave, Damien from Fuji, Toby, Lizzi, Philip and Roger from BMC, Claire, Scott, Pete, Cheryl, and Grant from Future – See you all next year!