Rubber Glove – This session is for you to complete on Monday 18th November This first session is a little bit different to those you’ll be doing later in the week. This is a fitness test. Or rather a “Sufferlandiran fitness examination”, as the video creators call it. You can use this training session to […]

We’ve been a London bike shop since 1921, over this time we’ve seen bikes change and we’ve seen London change into what is rapidly becoming a cycling super city – every day the streets of London get busier and as the popularity of cycling increases so does the pressure on London’s roads.  Over the last […]

Throughout our Take It Indoors week, we will be sending you links to blogs written by Staff Trainer Nick Coley. He has done every video we’re asking you to do and will lead you through the session. Without further ado, here’s his introduction:   When I was first asked to review the Sufferfest videos, it […]

Dear riders, This is an important notice to let you know that we have had to cancel this weekend’s Nottingham Ride It! event.  Unfortunately we have received a very late request from the local emergency services requiring us to provide stand by ambulances and additional first aiders for this event, which despite our best efforts […]

Have you felt the icy grip of winter on your fingers, or the November chill on your toes? Don’t let it stop you training – just Take It Indoors! What is it? We’ve teamed up with The Sufferfest and Minoura turbo trainers to bring you a week of indoor training sessions straight to your inbox […]

The seasons have been changing as long as the earth has been spinning, and phrases such as “there is no such thing as bad weather, only bad clothing” and “you get what you pay for” have stood the test of time, too. We’ve noticed the icy claws of Jack Frost snaking their way along the […]

Winter riding has its challenges, but the warm glow of your post ride coffee and the feeling of accomplishment you get from tackling Mother Nature on your bike make it all worth it. We know all about white fingers and numb toes, but we love the blue sky winter mornings when the roads are quiet […]

Rider Times Hi all, Well done to everyone who came along this weekend, it was a tough weekend of riding but has hopefully set you up nicely for the year ahead! Your times are available using the links below: MTB Rider Times Sportive Rider Times Thanks The RideIt! Team     Hi All The MTB […]

Rider Times Well done to everyone who came and rode with us over the weekend, Saturday was all about beating the mud whilst the Sunday road riders had some really tough winds to deal with. You can download the rider times from our Ride It Biggin Hill events now using the links below – MTB Rider Times […]

 With so much variety available in clothing brands and style, it’s sometimes hard to know what you should add to your wardrobe next. Online merchandiser Lydia  had the opportunity to test out a full set of kit from Gore Bike Wear – here’s what she thought… Gore Bike Wear have a brand new range of clothing […]