RIDE INTRO One of our most popular events last year, we’re heading back to the National Trust Wimpole Estate in Royston for our RIDE IT Cambridge Sportive on Sunday 12th July. It’s a lovely rolling course that heads south into Essex and takes in some of the same roads that the Tour de France passed down last year. […]

  Hi All Wow, a sunny day in the saddle at last!! Hopefully it’ll last into the weekend…… IMPORTANT: Firstly I need to talk Horses. The local riders have been bombarded with events recently so are a bit fragile about events in the area.  There are quite a few horse stables in the area and […]

Hi All. Just heading off to put out the short road route which is a great 40mile loop ( including  a Long loop extension ) with losds of great views and very little traffic. That’s a theme for most of the Sportive ride, but a word of warning – save some energy for the last 2 […]

RIDE INTRO We’re returning to Knutsford for our popular RIDE IT Cheshire Sportive on the 14th June. The event offers a relativley flat course across the Cheshire Plains but for those that fancy a climbing challenge we’ve again included an optional detour that will take riders up the cobbled climb of Swiss Hill as featured in Simon Warren’s 100 […]

  Hi All. Unbelievable. A lovely sunny days cycling today :-) And the good news is it’s supposed to be like that this weekend for you all as well, so come and bask in the beginning of  Summer. Or our entire Summer – it is the UK after all!! On to the details for this weekend […]

Hi All. We are busy gearing up for our hardest Sportive of the year, The King of the Downs. Now in it’s 7th year, this is a classic 10 hill Sportive  to challenge even the fittest riders. So far we have booked the drink stations, ordered 2500 bananas, 4000 bits of flapjack, 150 fruitcakes and […]

RIDE INTRO We’ve teamed up with Medway Council to bring our RIDE IT sportive series to the Medway Big Ride Festival on Sunday 17th May. Based from Medway Sports Park we’ll be hosting a choice of 4 route distances from the 13 mile fun route right up to the more challenging 75 mile long route that takes riders […]

Setting aside the (often self-inflicted) suffering when we race or train really hard, riding our bikes together should be fun. However, in order to make sure a large organised event, such as a sportive, does in fact remain enjoyable as well as safe and promotes a considerate attitude towards other road users and the environment, we have put together the following […]

While Box Hill will be climbed by no less than 19 sportives this summer, it is the eastern loop of the King of the Downs which contains some of the toughest but least heralded climbs south of the M25, including three of Simon Warren’s 100 Greatest Cycling Climbs across three counties – East Sussex, Kent and […]

RIDE INTRO We’re heading north to Duncombe Park in Helmsley for our new RIDE IT Yorkshire Moors Sportive on Sunday 26th April. The event offers riders a choice of 4 route distances from the 14 mile fun route around Helmsley right up to the 85 mile long route that takes riders through the North York Moors National Park and the Howardian Hills Area of […]

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